IH Overview

Financial Performance: iHuman Inc. reported revenues of RMB200.2 million (US$27.9 million) for Q2 2025, a decrease from RMB215.1 million in the same period last year, while net income rose to RMB31.9 million (US$4.5 million) compared to RMB24.7 million in Q2 2024.

Product Innovations: The company introduced new features in its flagship app, iHuman Chinese, including photo recognition for Chinese characters and a speaking feature for pronunciation feedback, alongside a major upgrade to its Aha Makeover app, enhancing user engagement through interactive storytelling.

Strategic Partnerships: iHuman established a partnership with Cricket Media to launch the Reading Stars app, aiming to enhance its presence in the U.S. education market and leverage Cricket's extensive library for digital learning.

Long-term Growth Strategy: The company is focusing on expanding its global footprint and entertainment content through its animation studio, Kunpeng, while integrating AI to improve operational efficiency and user experience, positioning itself for sustainable growth.

Q2 Financial Performance: iHuman reported a Non-GAAP EPADS of $0.08 for Q2, with revenue of $27.94 million, reflecting a 5.6% decrease year-over-year.

User Engagement Metrics: The average total monthly active users (MAUs) for the second quarter were 23.72 million, down from 24.57 million in the same period last year.

Launch of Reading Stars: iHuman Inc. and Cricket Media have launched Reading Stars, an app that combines Cricket's award-winning content with iHuman's technology to create an engaging reading experience for children, available globally.

Interactive Learning Features: The app offers personalized reading journeys with mini-books, quizzes, and games, encouraging active exploration and skill reinforcement, while also allowing children to build a virtual city as they progress in their reading.