Revenue Breakdown
Composition ()
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Revenue Streams
Creative Realities Inc (CREX) generates its revenue through a diversified portfolio of business segments. Currently, the largest contributor to its top-line growth is Hardware, accounting for 54.3% of total sales, equivalent to $7.07M. Other significant revenue streams include Managed Services and Installation Services. Understanding this composition is critical for investors evaluating how CREX navigates market cycles within the IT Services & Consulting industry.
Profitability & Margins
Evaluating the bottom line, Creative Realities Inc maintains a gross margin of 45.29%. This metric reflects the company's pricing power and manufacturing efficiency. Further down the income statement, the operating margin stands at -14.77%, while the net margin is -74.54%. These profitability ratios, combined with a Return on Equity (ROE) of -36.46%, provide a clear picture of how effectively CREX converts its operational activities into shareholder value.
Comparative Benchmarking
In the context of the broader market, CREX competes directly with industry leaders such as SWAG and CPOP. With a market capitalization of $38.18M, it holds a leading position in the sector. When comparing efficiency, CREX's gross margin of 45.29% stands against SWAG's 27.22% and CPOP's 4.09%. Such benchmarking helps identify whether Creative Realities Inc is trading at a premium or discount relative to its financial performance.
