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The earnings call reveals positive financial performance, including increased EBITDA margins, reduced debt, and improved cash position. Market share gains in Canada and growth potential in the U.S. further contribute to a positive outlook. While the Q&A highlighted some uncertainties, such as TAD project details and margin consistency, the overall sentiment remains optimistic with strong financials and strategic growth initiatives.
Adjusted EBITDA In Q4 2025, adjusted EBITDA grew more than 25% year-over-year, reaching $84.2 million. This growth was driven by higher sales volume, improved productivity at manufacturing sites, lower pulp costs, and reduced freight rates. However, it was partially offset by higher manufacturing overhead costs and increased SG&A expenses.
Revenue Revenue improved nearly 4% in Q4 2025, reaching $560.1 million. This was driven by higher sales volume in both Consumer and Away-From-Home businesses. Revenue in Canada grew 5.1%, while U.S. sales rose 2.2% year-over-year. The U.S. segment faced a high comparable as revenue was up almost 20% in Q4 2024.
Net Income Net income totaled $23.4 million in Q4 2025, compared to a net loss of $13.7 million in Q4 2024. The increase was due to a favorable foreign exchange difference of $29.7 million and higher adjusted EBITDA of $17.4 million, partially offset by increased income from noncontrolling interest, higher income tax expense, and higher interest and other finance costs.
Consumer Business Revenue Revenue from the consumer business grew 4.3% year-over-year to $472.3 million in Q4 2025. This increase was driven by higher sales volume in both Canada and the U.S.
Away-From-Home Segment Revenue Revenue in the Away-From-Home segment improved 1% year-over-year to $87.8 million in Q4 2025. This was due to slightly higher sales volume in both Canada and the U.S.
Adjusted EBITDA Margin The adjusted EBITDA margin increased to 15% in Q4 2025, compared to 12.4% in Q4 2024. This improvement was driven by higher sales volume, favorable productivity, lower pulp prices, and reduced freight costs, partially offset by higher manufacturing overhead costs and increased SG&A expenses.
Pulp Prices Average pulp prices in Canadian dollars declined year-over-year in Q4 2025, with NBSK prices down 7.3% and BEK prices down 5.3%. This contributed to lower input costs for the company.
Cash Position The cash position improved to $196.1 million at the end of Q4 2025, up from $149.1 million at the end of Q3 2025. This increase was due to higher adjusted EBITDA and a decrease in working capital.
Long-Term Debt Long-term debt decreased by $9.4 million sequentially in Q4 2025, reducing net debt by $55.7 million. The leverage ratio declined to 3.1x from 3.4x in Q3 2025.
Market Share in Canada Kruger Products increased its market share in bathroom tissue and facial tissue categories in Canada. Facial tissue share grew by 130 basis points to 46.3%, and paper towel share also increased by 130 basis points to 25.3%, driven by new innovations and marketing campaigns.
New state-of-the-art converting line in Memphis: Remains on track for startup in early Q2 2026.
Proposed TAD facility in Western United States: Location, project scope, and financial details are being finalized. Slated to open in 2028.
Revenue growth in Canada: Revenue grew 5.1% in Q4 2025.
Revenue growth in the U.S.: Revenue rose 2.2% year-over-year in Q4 2025, with an annual growth rate of 8.2%.
Market share gains in Canada: Incremental growth in bathroom tissue, facial tissue (up 130 basis points to 46.3%), and paper towels (up 130 basis points to 25.3%).
Adjusted EBITDA growth: Increased 26% year-over-year in Q4 2025 to $84.2 million, driven by higher sales volume, improved productivity, and lower pulp and freight costs.
Safety improvements: Achieved record safety results across manufacturing assets in 2025.
Production rates: Exceeded targets for the full year, with robust improvements in Memphis operations.
Brand campaigns: Developed campaigns for Cashmere, SpongeTowels, Bonterra, and Scotties, including partnerships with Project Runway Canada and Toronto Raptors' Scotty Barnes.
Kruger Big Assist program: Continued support with $1 million in donations to make hockey accessible to Canadian families.
Economic Uncertainty: The company continues to monitor the Away-from-Home market environment due to ongoing economic uncertainty, which could impact demand and profitability.
Rising Pulp Prices: Industry analysts expect pulp prices to increase in 2026, which could raise production costs and pressure margins.
Higher SG&A and Overhead Costs: The company experienced increased SG&A expenses and manufacturing overhead costs, which partially offset profitability gains in Q4 2025.
Freight and Warehousing Costs: Elevated freight and warehousing costs were noted as factors reducing adjusted EBITDA in Q4 2025.
U.S. Sales Volume Decline: Sequentially, U.S. sales volume declined in Q4 2025, attributed to timing effects, which could impact revenue growth if the trend continues.
Capital Expenditure Increase: The company plans to raise capital expenditures to $100-$120 million in 2026, which could strain cash flow and financial flexibility.
Volatile Economic Conditions: The company acknowledges the need to navigate through volatile economic conditions, which could impact overall business performance.
Revenue Growth: The company expects to build on its strong foundation to deliver growth in 2026 and beyond. Revenue growth in Canada and the U.S. is anticipated to continue, with the U.S. market being a key growth engine.
Pulp Prices: Industry analysts expect pulp prices to trend upwards over 2026.
Operational Efficiency: The new state-of-the-art converting line in Memphis is on track for startup in early Q2 2026. Additionally, the company is finalizing details for a new TAD tissue plant in the Western United States, slated to open in 2028.
Capital Expenditures: Capital expenditures for 2026 are projected to be between $100 million and $120 million, including spending for the new converting line in Memphis and other strategic projects.
Adjusted EBITDA: The company expects adjusted EBITDA for Q1 2026 to be in a similar range as Q4 2025.
Market Share and Brand Portfolio: The company intends to continue building market share across its brand portfolio on a long-term basis.
Away-From-Home Business: The Away-From-Home business is expected to maintain positive momentum and sustain its profitability.
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The earnings call reveals positive financial performance, including increased EBITDA margins, reduced debt, and improved cash position. Market share gains in Canada and growth potential in the U.S. further contribute to a positive outlook. While the Q&A highlighted some uncertainties, such as TAD project details and margin consistency, the overall sentiment remains optimistic with strong financials and strategic growth initiatives.
The earnings call summary indicates strong financial performance with organic sales growth, increased cash flow, and significant share repurchases. The Q&A section reveals optimism about brand performance, particularly TOUCHLAND, and strategic focus on M&A. Despite some uncertainties, such as future guidance and international challenges, the overall sentiment is positive, with strong brand momentum and innovation strategies. The positive aspects outweigh concerns, suggesting a likely positive stock price movement.
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