Technical Sentiment Analysis for Bread Financial Holdings Inc (BFH) As of 2026-03-02, Bread Financial Holdings Inc (BFH) is exhibiting a Strong Sell technical sentiment. Our proprietary analysis, which aggregates 10 technical signals, shows that 3 indicators are flashing buy, while 7 are indicating sell.

Momentum Indicators: RSI, MACD & Overbought/Oversold Status Currently, the Relative Strength Index (RSI) for BFH stands at 47.036, which suggests a Neutral condition. Meanwhile, the MACD (12, 26) indicator is at -0.125, providing a Sell signal for short-term momentum. Other oscillators like the Stochastic Oscillator at 43.311 and the Commodity Channel Index (CCI) at -121.008 further confirm a -0.38 outlook for the stock.

Support, Resistance & Moving Averages From a structural perspective, BFH is trading above its 60-day moving average of $74.219 and above its 200-day long-term moving average of $64.035. Key price levels to watch include the immediate resistance at $79.233 and strong support at $68.253. A break above $79.233 could signal a bull continuation, while falling below $68.253 may test the next Fibonacci floor at $62.901.

Bread Financial Holdings Inc (BFH) Support & Resistance Level

Name	S3	S2	S1	Pivot Points	R1	R2	R3
Classic	57.273	62.901	68.253	73.881	79.233	84.861	90.213
Fibonacci	62.901	67.096	69.687	73.881	78.076	80.667	84.861

Bread Financial Holdings Inc (BFH) Technical Indicators

2026-03-02

Name	Value
RSI_14	47.036
STOCHk_14_3_3	43.311
STOCHd_14_3_3	43.628
CCI_20	-121.008
AO_5_34	-0.0718
MOM_10	-0.38
MACD_12_26_9	-0.125

Bread Financial Holdings Inc (BFH) Relative Strength Index (RSI) is 47.036, creating a Neutral signal.

Bread Financial Holdings Inc (BFH) Stochastic Oscillator is 43.311, creating a Neutral signal.

Bread Financial Holdings Inc (BFH) Stochastic RSI is 43.628, creating a Neutral signal.

Bread Financial Holdings Inc (BFH) Commodity Channel Index (CCI) is -121.008, creating a Buy signal.

Bread Financial Holdings Inc (BFH) Awesome Oscillator is -0.0718, creating a Sell signal.

Bread Financial Holdings Inc (BFH) Momentum is -0.38, creating a Sell signal.

Bread Financial Holdings Inc (BFH) MACD is -0.125, creating a Sell signal.

Bread Financial Holdings Inc (BFH) Moving Average

2026-03-02

Period	Simple	Signal
MA_5	73.374	Sell
MA_10	73.604	Sell
MA_20	74.669	Sell
MA_60	74.219	Sell
MA_200	64.035	Buy
MA_250	60.913	Buy

Bread Financial Holdings Inc (BFH) 5-Day simple moving average is 73.374, while Bread Financial Holdings Inc (BFH) share price is $71.99, making it a Sell.

Bread Financial Holdings Inc (BFH) 10-Day simple moving average is 73.604, while Bread Financial Holdings Inc (BFH) share price is $71.99, making it a Sell.

Bread Financial Holdings Inc (BFH) 20-Day simple moving average is 74.669, while Bread Financial Holdings Inc (BFH) share price is $71.99, making it a Sell.

Bread Financial Holdings Inc (BFH) 60-Day simple moving average is 74.219, while Bread Financial Holdings Inc (BFH) share price is $71.99, making it a Sell.

Bread Financial Holdings Inc (BFH) 200-Day simple moving average is 64.035, while Bread Financial Holdings Inc (BFH) share price is $71.99, making it a Buy.

Bread Financial Holdings Inc (BFH) 250-Day simple moving average is 60.913, while Bread Financial Holdings Inc (BFH) share price is $71.99, making it a Buy.

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Frequently Asked Questions

What is the current technical consensus for BFH?

The overall technical consensus for Bread Financial Holdings Inc (BFH) is currently Strong Sell. This rating is derived from a combined analysis of moving averages and oscillators, currently showing 1 buy signals and 3 sell signals.

What are the key support and resistance levels for Bread Financial Holdings Inc (BFH) today?

Based on pivot point calculations, Bread Financial Holdings Inc (BFH) has an immediate support level at 68.253 and a major resistance level at 79.233. Traders also monitor the pivot point at 73.881 to determine the intraday trend direction.

Is Bread Financial Holdings Inc (BFH) overbought or oversold based on the RSI?

The Relative Strength Index (RSI) for Bread Financial Holdings Inc (BFH) is currently 47.036. This indicates that the stock is in neutral territory (typically, a value below 30 is oversold and above 70 is overbought).

What signal is the MACD providing for Bread Financial Holdings Inc (BFH)?

Bread Financial Holdings Inc (BFH) Moving Averages Convergence Divergence (MACD) indicator is -0.125, suggesting BFH is Strong Sell. This indicator helps identify potential trend reversals or momentum shifts for Bread Financial Holdings Inc.

How is Bread Financial Holdings Inc (BFH) performing relative to its 200-day moving average?

Bread Financial Holdings Inc (BFH) is currently trading at $71.99, which is above its 200-day simple moving average of 64.035. Trading above the 200-day MA is often used by investors to determine the long-term bullish or bearish trend.

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BFH Technical

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Technical Analysis for BFH