Off The Hook YS Inc. Acquires Apex Marine Group to Enhance Market Position
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Feb 23 2026
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- Acquisition Agreement: Off The Hook YS Inc. has announced a definitive agreement to acquire Apex Marine Group, which is expected to contribute approximately $30 million in annual revenue in 2025, significantly enhancing the company's market share and revenue base.
- Cost Savings: The acquisition is projected to yield annual cost savings of about $3 million by eliminating third-party service providers and storage fees, thereby improving the company's profitability and operational efficiency.
- Brand Expansion: The acquisition will add well-known brands such as Pursuit, Fountain, Solace, and Nauticstar to Off The Hook YS's portfolio, enhancing product diversity and market competitiveness.
- Strategic Integration: This transaction will establish a centralized sales, service, and refurbishment hub in South Florida, expected to close within approximately 60 days, further enhancing the inventory turnover speed and pricing precision of the company's AI-driven marketplace.
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About OTH
Off The Hook YS Inc. is a marine wholesaler company. The Company is engaged in yacht and boat dealerships specializing in the buying, selling, and wholesaling of yachts and boats. The Company operates two segments: dealerships and financing services. The dealership segment engages in the sale of new and pre-owned boats, arranges financing and insurance products, provides warranty sales, and offers slip and storage accommodation in certain locations. The financing service segment engages in providing financing products to individuals for marine, aviation and recreational vehicle purchases. Its products and services include Yacht and Boat Sales, New Boat Sales, WeBuyBoats.com - Instant Boat Offers, Financing Solutions - Azure Funding, Servicing and Maintenance - OTH Yacht Services, Asset Recovery and Repossession - Marine Asset Recovery (MAR), and Marina Acquisitions and Storage Solutions. Azure Funding provides a range of financing options for recreational boat buyers.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Acquisition Agreement: Off The Hook YS Inc. has announced a definitive agreement to acquire Apex Marine Group, which is expected to contribute approximately $30 million in annual revenue in 2025, significantly enhancing the company's market share and revenue base.
- Cost Savings: The acquisition is projected to yield annual cost savings of about $3 million by eliminating third-party service providers and storage fees, thereby improving the company's profitability and operational efficiency.
- Brand Expansion: The acquisition will add well-known brands such as Pursuit, Fountain, Solace, and Nauticstar to Off The Hook YS's portfolio, enhancing product diversity and market competitiveness.
- Strategic Integration: This transaction will establish a centralized sales, service, and refurbishment hub in South Florida, expected to close within approximately 60 days, further enhancing the inventory turnover speed and pricing precision of the company's AI-driven marketplace.
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- Strategic Acquisition of APEX: Off The Hook YS Inc. has signed an agreement to acquire APEX, expected to close in 60 days, which will provide the company with four service and storage facilities in South Florida, significantly enhancing its operational efficiency and global sales capabilities.
- Enhanced Service Capacity: The APEX facilities feature haul-out capabilities of up to 150 metric tons and can accommodate vessels up to 130 feet, with comprehensive in-house service teams that will allow Off The Hook to process most of its inventory internally, reducing reliance on third-party services and expected to save millions annually.
- Global Sales Hub: The new centralized campus will serve as a destination for global buyers, showcasing tens of millions of dollars in inventory, driving Off The Hook towards its vision of transforming how used boats are bought and sold, thereby enhancing market competitiveness.
- Unique Market Advantage: The acquisition of APEX not only provides prime locations and elite talent but also facilitates partnerships with respected brands, further expanding Off The Hook's sales and service platforms, strengthening its leadership position in the pre-owned boat market.
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- Founder Success Story: Founder Jason Ruegg transformed a simple side hustle into Off The Hook Yachts, America's largest pre-owned boat seller, successfully going public and raising $15 million while acquiring approximately $100 million worth of used boats annually, positioning the company as the 'Carvana for boats.'
- Tech-Driven Fast Inventory Model: Off The Hook's AI platform rapidly matches buyers and sellers, often closing deals within a day, and with in-house financing, inspections, and closing services, achieves an inventory turnover rate five times higher than industry norms, significantly enhancing operational efficiency.
- Strong Growth and Profitability: The company has expanded its buying power to $60 million, breaking sales records even in uncertain markets, and plans to open a new headquarters in Florida while scaling to 1,000 employees by 2027, demonstrating robust market resilience.
- Market Leadership: Off The Hook Yachts is transforming the buying, selling, and financing of approximately 1 million used boats annually in the U.S. through its vertically integrated business model, leveraging unique AI systems and a national acquisition strategy to drive rapid growth in the $57 billion marine market.
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- Increased Financing Capacity: Off The Hook YS Inc. has expanded its inventory financing capacity from $25 million pre-IPO to $60 million, enabling the company to acquire high-quality used boats more rapidly to meet accelerating customer demand and support its growth strategy for 2026.
- Accelerated Market Response: The new financing structure allows Off The Hook to offer a broader selection across key geographies and boat categories, increasing the likelihood of customers finding the right boat, thereby enhancing conversion rates and sales velocity, which will further drive company performance.
- AI-Driven Sales Platform: Off The Hook's AI sales platform will expedite the matching and decision-making processes between buyers and sellers, significantly improving sales conversion rates and customer satisfaction, thereby enhancing market competitiveness.
- Vertical Integration Advantage: The company's vertically integrated business model provides multiple value-added services, including customer financing, insurance, and warranties, aimed at improving customer experience and expanding margin opportunities, further solidifying its leadership position in the $57 billion marine market.
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- IPO Milestone: Off The Hook YS Inc. successfully went public in November 2025 and will ring the Closing Bell at the New York Stock Exchange on January 20, 2026, marking a significant milestone in the company's leadership in the marine sector and reflecting growing investor confidence.
- Technology-Driven Platform: The company aims to transform the traditional boat buying and selling model into a scalable, data-driven industry through its technology-driven marketplace, which is expected to enhance market efficiency and drive business growth.
- Exhibition Participation: Off The Hook Yachts will exhibit at the New York Boat Show from January 21 to 25, 2026, actively engaging with clients and marine professionals to expand its acquisition and brokerage network, thereby increasing its market presence.
- Market Potential: The company acquires over $100 million in boats annually in the U.S. market, leveraging its unique AI systems and national acquisition model to enhance transparency and efficiency in the marine market, positioning itself to lead the evolving $57 billion marine industry.
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- Dealer Incentive Program: Off the Hook Yachts has launched a nationwide dealer incentive program in partnership with flyExclusive, aimed at enhancing dealer engagement and accelerating transaction volume, thereby solidifying its position as America's largest buyer and seller of pre-owned boats.
- Transaction Volume Boost: The program rewards high-performing dealers with private aviation flight hours, which is expected to significantly increase transaction volume and help the company capture a larger share of the approximately 1 million pre-owned boats sold annually in the U.S.
- Market Potential: With the annual value of pre-owned boat transactions in the U.S. estimated at $10 billion, Off the Hook Yachts is actively working to expand its market share within the $57 billion marine market through its nationwide dealer network.
- Strategic Partnership: The collaboration with flyExclusive not only strengthens dealer relationships but also creates new business opportunities by integrating marine and aviation services, further advancing the company's long-term growth strategy.
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