JAKKS Pacific Partners with COVER to Launch hololive Products
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 6 days ago
0mins
Should l Buy JAKK?
JAKKS Pacific (JAKK) and COVER Corporation (COVCF) announced a partnership to create and distribute officially licensed hololive consumer products in North America. Under the agreement, JAKKS Pacific will become one of the first major US manufacturers to bring official hololive merchandise to market, featuring fan-favorite VTubers from hololive production's English talent roster. The product line will debut with collectibles and consumer products inspired by Mori Calliope, Takanashi Kiara, and Ninomae Ina'nis, three of the most influential and recognizable VTubers in the world. JAKKS will design, manufacture, market, and sell a wide-ranging assortment of figures, plush, novelty items, and role-play products, developed with authenticity and quality at the forefront. Products will be distributed across the US through multiple channels, including venue and event sales, JAKKS' direct-to-consumer platforms, and select retail partners, significantly expanding fan access to official hololive merchandise.
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Analyst Views on JAKK
Wall Street analysts forecast JAKK stock price to rise
1 Analyst Rating
1 Buy
0 Hold
0 Sell
Moderate Buy
Current: 21.860
Low
27.00
Averages
27.00
High
27.00
Current: 21.860
Low
27.00
Averages
27.00
High
27.00
About JAKK
JAKKS Pacific, Inc. is a designer, manufacturer and marketer of toys and consumer products sold throughout the world. The Company’s segments include Toys/Consumer Products and Costumes. The Toys/Consumer Products segment includes action figures, vehicles, play sets, plush products, dolls, electronic products, construction toys, infant and pre-school toys, child-sized and hand-held role-play toys and everyday costume play, foot-to-floor ride-on vehicles, wagons, novelty toys, seasonal and outdoor products, kids’ indoor and outdoor furniture, and related products. The Costumes segment, under its Disguise branding, designs, develops, markets, and sells a range of every-day and special occasion dress-up costumes and related accessories in support of Halloween, Carnival, Children’s Day, Book Day/Week, and every-day/any-day costume play. Its brands include: AirTitans, Ami Amis, Disguise, Fly Wheels, JAKKS Wild Games, Moose Mountain, Perfectly Cute, ReDo Skateboard Co., Sky Ball, and others.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Market Potential: By July 2025, the circulation of the Demon Slayer manga exceeded 220 million copies, indicating significant market potential, and JAKKS's expansion will help capture this growth opportunity.
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- Market Potential: Ariana Berman, JAKKS Pacific's senior director of anime, stated that this partnership allows the company to dive headfirst into a fast-growing category and connect with even more fans worldwide, thereby strengthening its brand influence.
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See More
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- Partnership Announcement: JAKKS Pacific has formed a partnership with Crunchyroll to design, manufacture, and sell a new line of toys, cosplay, and collectibles based on Crunchyroll's extensive anime library, marking a significant expansion into the anime market for JAKKS.
- Product Range: Under the agreement, JAKKS will become one of the major U.S. manufacturers to launch a variety of products including collectible figures, plushies, and tech accessories, addressing the growing demand from anime fans and potentially increasing the company's market share in this sector.
- Key Projects: JAKKS will serve as the toy partner for Crunchyroll's upcoming series, Sekiro: No Defeat, while also producing merchandise for other major properties like Solo Leveling and My Hero Academia, further solidifying its position in the anime toy market.
- Market Potential: With over 17 million paid subscribers, Crunchyroll offers more than 2,000 unique anime titles, and JAKKS' collaboration is set to leverage this vast user base to drive global sales and enhance brand influence.
See More
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- Strategic Partnership: JAKKS Pacific has formed a partnership with COVER Corporation, becoming one of the first major manufacturers to launch official hololive merchandise in North America, marking a significant expansion in the global toy market.
- Product Line Debut: The initial product offerings will include collectibles and consumer goods inspired by Mori Calliope, Takanashi Kiara, and Ninomae Ina'nis, which are expected to attract a large fanbase and enhance brand visibility and market share.
- Multi-Channel Distribution: JAKKS will distribute these products through various channels, including live events, direct-to-consumer platforms, and select retail partners, significantly improving fan access to official merchandise.
- Future Expansion Plans: The first wave of products is expected to launch in 2027, with plans for additional talent, product categories, and territories, further solidifying JAKKS' market position in the VTuber industry.
See More
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- Partnership Expansion: JAKKS Pacific extends its partnership with Aniplex to launch a new line of Demon Slayer costumes, toys, and accessories, which is expected to further enhance JAKKS's influence in the anime market.
- Product Diversification: The new agreement includes 2.5-inch and 3.75-inch scale figures, playsets for 3.75-inch figures, and tech accessories, enriching the product line to meet fan demand for diverse merchandise.
- Market Potential: By July 2025, the circulation of the Demon Slayer manga exceeded 220 million copies, indicating significant market potential, and JAKKS's expansion will help capture this growth opportunity.
- Brand Impact: Through its collaboration with Aniplex, JAKKS Pacific not only solidifies its position in the anime sector but also leverages the global popularity of Demon Slayer to enhance brand recognition and market competitiveness.
See More
JAKKS PACIFIC INC - NEW NARUTO MERCHANDISE SET TO LAUNCH IN SPRING 2027
- New Product Launch: JAKKS Pacific is set to debut new products in Spring 2027.
- Focus on Naruto: The upcoming product line will feature items related to the popular Naruto franchise.
See More
JAKKS PACIFIC INC - WILL CREATE AND MARKET NARUTO PRODUCTS IN THE US AND CANADA
Company Overview: JAKKS Pacific is involved in the design and sale of various products, particularly focusing on popular franchises like Naruto.
Market Focus: The company operates primarily in the United States and Canada, targeting these markets for its product offerings.
See More
JAKKS Pacific Partners with Crunchyroll for Anime Merchandise
- Partnership Announcement: JAKKS Pacific has partnered with Crunchyroll, the world's largest streaming service for Japanese anime, to manufacture and merchandise a variety of collectible figures, plushies, tech accessories, and cosplay items, marking a strategic entry into the rapidly growing anime market.
- Product Line Expansion: The collaboration will feature major properties including Crunchyroll's upcoming 'Sekiro: No Defeat' and the 2025 'Anime of the Year' winner, which is expected to attract more anime enthusiasts and enhance JAKKS's market share.
- Market Potential: Ariana Berman, JAKKS Pacific's senior director of anime, stated that this partnership allows the company to dive headfirst into a fast-growing category and connect with even more fans worldwide, thereby strengthening its brand influence.
- Industry Standards: With its industry-leading platform and content, Crunchyroll sets the standard for anime, and this collaboration not only enhances JAKKS's product diversity but also lays a solid foundation for future growth.
See More
JAKKS Pacific Partners with Crunchyroll for New Toy Line
- Partnership Announcement: JAKKS Pacific has formed a partnership with Crunchyroll to design, manufacture, and sell a new line of toys, cosplay, and collectibles based on Crunchyroll's extensive anime library, marking a significant expansion into the anime market for JAKKS.
- Product Range: Under the agreement, JAKKS will become one of the major U.S. manufacturers to launch a variety of products including collectible figures, plushies, and tech accessories, addressing the growing demand from anime fans and potentially increasing the company's market share in this sector.
- Key Projects: JAKKS will serve as the toy partner for Crunchyroll's upcoming series, Sekiro: No Defeat, while also producing merchandise for other major properties like Solo Leveling and My Hero Academia, further solidifying its position in the anime toy market.
- Market Potential: With over 17 million paid subscribers, Crunchyroll offers more than 2,000 unique anime titles, and JAKKS' collaboration is set to leverage this vast user base to drive global sales and enhance brand influence.
See More
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- Strategic Partnership: JAKKS Pacific has formed a partnership with COVER Corporation, becoming one of the first major manufacturers to launch official hololive merchandise in North America, marking a significant expansion in the global toy market.
- Product Line Debut: The initial product offerings will include collectibles and consumer goods inspired by Mori Calliope, Takanashi Kiara, and Ninomae Ina'nis, which are expected to attract a large fanbase and enhance brand visibility and market share.
- Multi-Channel Distribution: JAKKS will distribute these products through various channels, including live events, direct-to-consumer platforms, and select retail partners, significantly improving fan access to official merchandise.
- Future Expansion Plans: The first wave of products is expected to launch in 2027, with plans for additional talent, product categories, and territories, further solidifying JAKKS' market position in the VTuber industry.
See More
