Investment Insights: MercadoLibre and Toast as Growth Stocks
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 3 days ago
0mins
Should l Buy MELI?
Source: Fool
- MercadoLibre Growth Momentum: Currently, MercadoLibre's stock is down 34% from its all-time high, yet it achieved a 45% year-over-year revenue growth in Q4 2025, marking its 28th consecutive quarter of over 30% growth, demonstrating a strong business flywheel effect, and despite trading at its lowest price-to-sales ratio since the Great Recession, it is still seen as a prime investment opportunity.
- User Growth and Market Share: The fintech user base for MercadoLibre grew by 27% in Q4, reaching 78 million users, which propelled a 37% increase in gross merchandise volume on its platform, indicating that the synergy among its various business segments is strengthening, further solidifying its leadership position in the Latin American e-commerce market.
- Toast's Profit Potential: In Q4 2025, Toast's annual recurring revenue (ARR) hit $2 billion, growing 26% year-over-year, with its subscription software solutions boasting a gross margin of 70%, showcasing strong growth potential in the restaurant technology sector; although initial customer acquisition impacts profits, it is expected to convert into a long-term profitability advantage.
- Market Competition and Valuation: Toast's stock has fallen nearly 50% from its highs, currently trading at 2.5 times sales; despite facing fierce market competition, management believes it has a path to achieving $10 billion in ARR, indicating an optimistic growth outlook in the restaurant industry.
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Analyst Views on MELI
Wall Street analysts forecast MELI stock price to rise
11 Analyst Rating
10 Buy
1 Hold
0 Sell
Strong Buy
Current: 1714.010
Low
2500
Averages
2783
High
2950
Current: 1714.010
Low
2500
Averages
2783
High
2950
About MELI
MercadoLibre Inc is a Uruguay-based e-commerce business facilitator of Argentinian origins. The e-commerce products enable retail and wholesale via Internet platforms designed to provide users with a portfolio of services to facilitate commercial transactions. The Company's geographic coverage includes 18 countries of Latin America. The primary offer is an ecosystem of six integrated e-commerce services: the Mercado Libre Marketplace, the Mercado Libre Classifieds service, the Mercado Pago payments solution, the Mercado Credito financial solutions, the Mercado Envios logistic solutions including shipping, the Mercado Ads advertising platform and the Mercado Shops digital storefront solution.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Significant User Growth: Mercado Pago boasts 78 million monthly active users, driving the use of financial services and enhancing customer loyalty on the e-commerce platform, which in turn boosts overall revenue growth for the company.
- Rapid Credit Portfolio Expansion: The company's credit portfolio grew by 90% year-over-year in Q4, not only meeting everyday financial needs but also encouraging spending on the MercadoLibre marketplace through credit card rewards.
- Strong Performance in Brazil: Investments in value-enhancing initiatives led to a 35% year-over-year increase in gross merchandise volume (GMV) in Brazil during Q4, indicating significant progress in improving customer experience and market share.
- Attractive Valuation: With a current price-to-sales ratio of around 3, significantly lower than the five-year average of 6.8, MercadoLibre's stock presents a compelling buying opportunity for investors in the current market environment.
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- Strong Growth Momentum: MercadoLibre's stock has surged approximately 1,500% over the past decade, indicating significant expansion opportunities in the Latin American market, which has drawn considerable investor interest.
- User Engagement Boost: With 78 million monthly active users on Mercado Pago, the company's fintech offerings have enhanced customer loyalty, driving sustained sales growth through increased usage of financial services.
- Credit Portfolio Expansion: The company's credit portfolio grew by 90% year-over-year in the fourth quarter, with credit card rewards usable on the marketplace, further expanding the base of frequent shoppers and creating a positive feedback loop.
- Attractive Market Valuation: Currently trading at a price-to-sales ratio of around 3, significantly below its five-year average of 6.8, MercadoLibre's stock presents an appealing investment opportunity that could yield long-term returns for investors.
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- MercadoLibre Growth Momentum: Over the past decade, MercadoLibre's stock has surged more than 1,500%, and despite a recent pullback bringing its valuation to the lowest level in ten years, it remains a dominant player in Latin America's e-commerce and fintech markets, making it an attractive investment opportunity.
- Coupang Expansion Potential: As the leader in South Korea's e-commerce market, Coupang is demonstrating the potential to profitably expand into countries like Taiwan; despite a 21% year-to-date stock decline, its sales multiple is only 1, indicating significant upside potential in the coming years.
- Airbnb Market Outlook: Since its inception in 2007, Airbnb has served over 5 million hosts and 2.5 million guests, and while its stock has been range-bound, it offers solid value at 18 times free cash flow, especially as the global travel market continues to grow.
- AI Technology Utilization: Airbnb's custom AI agent currently handles about one-third of customer support issues, leveraging a vast pool of data from 200 million verified identities and 500 million reviews, enhancing operational efficiency and profit margins, showcasing its unique competitive advantage.
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- MercadoLibre's Growth Potential: Over the past decade, MercadoLibre's stock has surged more than 1,500%, but recent pullbacks have brought its valuation to the lowest level in ten years; despite a dip in profit margins, the expansion of its high-margin fintech services is expected to drive long-term growth.
- Coupang's Market Leadership: As the leader in South Korea's e-commerce market, Coupang's stock has fallen 21% year-to-date, yet its triple-digit revenue growth in Taiwan demonstrates the successful adaptability of its business model, indicating potential for profitable expansion.
- Airbnb's Capital-Light Model: Airbnb generates $12.3 billion in annual revenue, translating to $4.6 billion in free cash flow, reflecting a high free cash flow margin of 37%, with investments in AI expected to further enhance profitability.
- Market Opportunities and Investment Value: These three companies exhibit strong growth potential in their respective sectors, and despite facing short-term challenges, their undervaluation presents a compelling buying opportunity for patient investors, particularly in the context of a global economic recovery.
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- Margin Trend Monitoring: While MercadoLibre has seen strong revenue growth in recent years, the critical factor is whether it can translate scale into operating leverage, particularly as it defends market share in Brazil through free shipping and logistics expansion, which pressures margins; if margins recover in the future, it will indicate that its ecosystem still possesses structural leverage.
- Importance of Credit Discipline: Mercado Pago has become a central part of the investment thesis, and while loan growth is crucial, loan quality is even more important; stable delinquency rates and aligned provisioning will strengthen its moat, whereas spikes in losses during economic downturns could amplify earnings volatility.
- Need for Competitive Rationality: Competition in Latin America has intensified, and investors should watch for signs of reduced promotional intensity and economically rational industry behavior; MercadoLibre requires a competitive environment that supports sustainable margins rather than eliminating competitors.
- Long-term Investment Signal Recognition: In the next three years, MercadoLibre is likely to maintain dominance in scale, but scale alone does not guarantee strong economics; margins, credit discipline, and competitive behavior will determine whether it emerges as a durable compounder.
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- Profitability Trends: While MercadoLibre has seen strong revenue growth in recent years, the critical factor is whether it can translate scale into profitability, particularly as free shipping and aggressive promotions in Brazil may pressure margins.
- Credit Quality Monitoring: The quality of loans from Mercado Pago has become a significant part of the investment thesis, necessitating attention to delinquency rates' stability during economic fluctuations to ensure credit discipline does not lead to spikes in losses during downturns.
- Competitive Environment Changes: Increased competition in the Latin American market from emerging players like Shopee and Shein makes profitability crucial, and investors should watch for signs of moderating promotional intensity and rational industry behavior to support sustainable margins.
- Long-term Investment Signals: Over the next three years, investors need to closely monitor signals such as margins, credit discipline, and competitive behavior to determine whether MercadoLibre can maintain its market dominance in a challenging environment.
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