LiveRamp announces partnerships enhancing advertising effectiveness
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jun 11 2025
0mins
Should l Buy RAMP?
LiveRamp Holdings Inc. saw a price increase of 5.06% as it crossed above its 5-day SMA, reflecting positive market sentiment.
The company has formed strategic partnerships with Scowtt and Canela Media, integrating AI-driven advertising optimization and enhancing access to Hispanic audiences, respectively. These collaborations aim to improve advertising effectiveness and precision, showcasing LiveRamp's commitment to innovation in data collaboration and audience targeting.
These partnerships are expected to significantly enhance LiveRamp's market position, providing advertisers with advanced tools for optimizing their campaigns and reaching diverse audiences more effectively.
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Analyst Views on RAMP
Wall Street analysts forecast RAMP stock price to rise
6 Analyst Rating
4 Buy
2 Hold
0 Sell
Moderate Buy
Current: 27.980
Low
31.00
Averages
40.33
High
53.00
Current: 27.980
Low
31.00
Averages
40.33
High
53.00
About RAMP
LiveRamp Holdings, Inc. is a data collaboration technology company. The Company’s data collaboration network seamlessly unites data across advertisers, platforms, publishers, data providers, and commerce media networks. It offers flexibility to collaborate wherever data lives to support a range of data collaboration use cases. The LiveRamp Data Collaboration Platform enables an organization to unify customer and prospect data (first, second, or third-party) to build a single view of the customer in a way that protects consumer privacy. First-party data is data collected firsthand through a company’s-controlled channels. Second-party data is data that a company shares directly with a business partner. Third-party data is data collected and sold by a company through an online data marketplace to companies with which it does not have a direct relationship. It serves a global customer base from locations in the United States, Europe, and the Asia-Pacific (APAC) region.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
LiveRamp Launches AI-Driven Marketing Platform Updates
- AI Capability Enhancement: LiveRamp has launched new AI features that enable specialized AI agents to autonomously collaborate with any partner, transforming marketing workflows from manual to intelligent execution, which is expected to significantly enhance the efficiency and effectiveness of marketing campaigns.
- Partner Expansion: Through collaborations with Newton Research and SemantIQ, LiveRamp's clients can now leverage AI agents for audience building and cross-media performance measurement, thereby enhancing their competitiveness in complex market environments.
- Precision Growth Tools: The new features allow marketers to utilize enhanced lookalike modeling across first-, second-, and third-party data, enabling rapid experimentation management and continuous audience performance optimization, thus improving the accuracy and effectiveness of ad placements.
- Data Security Assurance: With data security and consumer privacy protected, LiveRamp helps marketers build high-quality audiences through AI and data collaboration, driving stronger marketing results and enhancing market responsiveness.
See More
LiveRamp Partners with Scowtt for AI-Driven Advertising Optimization
- First Partnership: LiveRamp has announced a partnership with AI advertising optimization platform Scowtt to integrate Scowtt's predictive AI models into LiveRamp's data collaboration platform, aiming to deliver unmatched value optimization for major platforms and programmatic advertising, enhancing advertising effectiveness.
- Significant ROAS Improvement: Clients leveraging Scowtt's models have seen over a 40% improvement in return on ad spend (ROAS), showcasing the immense potential of combining data collaboration with CRM-driven predictive models.
- Seamless Integration with Privacy: Scowtt's models utilize customers' first-party CRM data to generate real-time predictive signals that dramatically enhance advertising performance without requiring organizational changes or new platform adoption, ensuring user privacy protection.
- Continuous Dynamic Optimization: The integration of LiveRamp's deterministic identity technology with Scowtt will enable a unified conversion value model, allowing marketers to achieve continuous dynamic optimization while enhancing customer experiences.
See More
Canela Media Forms Strategic Partnership with LiveRamp
- Strategic Partnership Highlights: Canela Media has formed a strategic partnership with data collaboration leader LiveRamp, enabling advertisers to seamlessly access Canela's audience of over 30 million U.S. Hispanics through LiveRamp's data collaboration network, significantly enhancing advertising precision and cultural relevance.
- Advertising Optimization: With LiveRamp's RampID, advertisers can connect to Canela's inventory and other platforms, improving reach, personalization, and measurement of ads, ensuring high efficiency and flexibility in advertising campaigns.
- Data Marketplace Access: This partnership allows advertisers to directly access CAS segments in the LiveRamp Data Marketplace, covering over 1,000 audience segments, ensuring advertisers can accurately target diverse Hispanic audiences and enhance advertising effectiveness.
- Innovative Audience Strategy: Canela's incremental audience strategy provides an accurate view of Hispanic consumers through over 300 million device IDs, ensuring campaigns transcend saturated environments and drive true incremental growth, further solidifying Canela's leadership in the multicultural advertising market.
See More
LiveRamp Increases Share Repurchase Authorization by $200M
- Repurchase Program Expansion: LiveRamp has increased its share repurchase authorization by $200 million, bringing the total program size to $1.5 billion, reflecting the company's confidence in its stock value and expected positive impact on shareholder returns.
- Extended Buyback Deadline: The company has extended the expiration date of the buyback program to December 31, 2027, providing management with more time to execute repurchases under favorable market conditions, thereby enhancing capital allocation flexibility.
- Remaining Repurchase Capacity: Following the expansion, LiveRamp has approximately $337 million available for share repurchases, indicating the company's commitment to actively repurchasing shares in the coming years to enhance earnings per share and shareholder value.
- Strategic Objectives: LiveRamp aims to achieve a Rule of 40 by FY '28, demonstrating its commitment to driving AI-driven growth and usage-based pricing strategies, with the buyback program supporting this long-term strategic goal.
See More
LiveRamp Reports Strong Q3 2026 Earnings with Record Margins
- Strong Performance: LiveRamp's total revenue reached $212 million in Q3, reflecting a 9% year-over-year growth, with subscription revenue also up 9%, showcasing the company's robust execution and solid sales momentum.
- Significant ARR Growth: Annual recurring revenue (ARR) increased by $11 million quarter-over-quarter and 7% year-over-year, with the customer count rising to a new high of 140, indicating successful customer expansion and revenue stability.
- Strategic Transformation: The company is pivoting towards a usage-based pricing model, expected to unlock incremental revenue growth in FY '27, while an expanded partnership with Publicis will integrate their AI model library, enhancing market competitiveness.
- Optimistic Outlook: CFO Dillard provided FY '26 guidance, projecting revenue between $810 million and $814 million, with gross margins in the 72% to 73% range, reflecting the company's confidence in future growth, particularly in AI and market expansion.
See More
LiveRamp Q3 Earnings Announcement Scheduled
- Earnings Release Date: LiveRamp is set to announce its Q3 earnings on February 5 before market open, with a consensus EPS estimate of $0.67, reflecting a 21.8% year-over-year increase, indicating ongoing improvements in profitability that could positively impact stock prices.
- Revenue Expectations: The anticipated revenue for Q3 is $211.68 million, representing an 8.6% year-over-year growth, which demonstrates the company's robust market performance and may enhance investor confidence, attracting more capital inflows.
- Historical Performance: Over the past two years, LiveRamp has beaten EPS estimates 88% of the time and revenue estimates 100% of the time, suggesting a strong performance track record that could further elevate market expectations for its future results.
- Estimate Revision Dynamics: In the last three months, EPS estimates have seen three upward revisions and one downward revision, while revenue estimates experienced three upward revisions and two downward revisions, indicating a divergence in analysts' views on the company's future performance, but with an overall positive trend.
See More
LiveRamp Launches AI-Driven Marketing Platform Updates
- AI Capability Enhancement: LiveRamp has launched new AI features that enable specialized AI agents to autonomously collaborate with any partner, transforming marketing workflows from manual to intelligent execution, which is expected to significantly enhance the efficiency and effectiveness of marketing campaigns.
- Partner Expansion: Through collaborations with Newton Research and SemantIQ, LiveRamp's clients can now leverage AI agents for audience building and cross-media performance measurement, thereby enhancing their competitiveness in complex market environments.
- Precision Growth Tools: The new features allow marketers to utilize enhanced lookalike modeling across first-, second-, and third-party data, enabling rapid experimentation management and continuous audience performance optimization, thus improving the accuracy and effectiveness of ad placements.
- Data Security Assurance: With data security and consumer privacy protected, LiveRamp helps marketers build high-quality audiences through AI and data collaboration, driving stronger marketing results and enhancing market responsiveness.
See More
LiveRamp Partners with Scowtt for AI-Driven Advertising Optimization
- First Partnership: LiveRamp has announced a partnership with AI advertising optimization platform Scowtt to integrate Scowtt's predictive AI models into LiveRamp's data collaboration platform, aiming to deliver unmatched value optimization for major platforms and programmatic advertising, enhancing advertising effectiveness.
- Significant ROAS Improvement: Clients leveraging Scowtt's models have seen over a 40% improvement in return on ad spend (ROAS), showcasing the immense potential of combining data collaboration with CRM-driven predictive models.
- Seamless Integration with Privacy: Scowtt's models utilize customers' first-party CRM data to generate real-time predictive signals that dramatically enhance advertising performance without requiring organizational changes or new platform adoption, ensuring user privacy protection.
- Continuous Dynamic Optimization: The integration of LiveRamp's deterministic identity technology with Scowtt will enable a unified conversion value model, allowing marketers to achieve continuous dynamic optimization while enhancing customer experiences.
See More
Canela Media Forms Strategic Partnership with LiveRamp
- Strategic Partnership Highlights: Canela Media has formed a strategic partnership with data collaboration leader LiveRamp, enabling advertisers to seamlessly access Canela's audience of over 30 million U.S. Hispanics through LiveRamp's data collaboration network, significantly enhancing advertising precision and cultural relevance.
- Advertising Optimization: With LiveRamp's RampID, advertisers can connect to Canela's inventory and other platforms, improving reach, personalization, and measurement of ads, ensuring high efficiency and flexibility in advertising campaigns.
- Data Marketplace Access: This partnership allows advertisers to directly access CAS segments in the LiveRamp Data Marketplace, covering over 1,000 audience segments, ensuring advertisers can accurately target diverse Hispanic audiences and enhance advertising effectiveness.
- Innovative Audience Strategy: Canela's incremental audience strategy provides an accurate view of Hispanic consumers through over 300 million device IDs, ensuring campaigns transcend saturated environments and drive true incremental growth, further solidifying Canela's leadership in the multicultural advertising market.
See More
LiveRamp Increases Share Repurchase Authorization by $200M
- Repurchase Program Expansion: LiveRamp has increased its share repurchase authorization by $200 million, bringing the total program size to $1.5 billion, reflecting the company's confidence in its stock value and expected positive impact on shareholder returns.
- Extended Buyback Deadline: The company has extended the expiration date of the buyback program to December 31, 2027, providing management with more time to execute repurchases under favorable market conditions, thereby enhancing capital allocation flexibility.
- Remaining Repurchase Capacity: Following the expansion, LiveRamp has approximately $337 million available for share repurchases, indicating the company's commitment to actively repurchasing shares in the coming years to enhance earnings per share and shareholder value.
- Strategic Objectives: LiveRamp aims to achieve a Rule of 40 by FY '28, demonstrating its commitment to driving AI-driven growth and usage-based pricing strategies, with the buyback program supporting this long-term strategic goal.
See More
LiveRamp Reports Strong Q3 2026 Earnings with Record Margins
- Strong Performance: LiveRamp's total revenue reached $212 million in Q3, reflecting a 9% year-over-year growth, with subscription revenue also up 9%, showcasing the company's robust execution and solid sales momentum.
- Significant ARR Growth: Annual recurring revenue (ARR) increased by $11 million quarter-over-quarter and 7% year-over-year, with the customer count rising to a new high of 140, indicating successful customer expansion and revenue stability.
- Strategic Transformation: The company is pivoting towards a usage-based pricing model, expected to unlock incremental revenue growth in FY '27, while an expanded partnership with Publicis will integrate their AI model library, enhancing market competitiveness.
- Optimistic Outlook: CFO Dillard provided FY '26 guidance, projecting revenue between $810 million and $814 million, with gross margins in the 72% to 73% range, reflecting the company's confidence in future growth, particularly in AI and market expansion.
See More
LiveRamp Q3 Earnings Announcement Scheduled
- Earnings Release Date: LiveRamp is set to announce its Q3 earnings on February 5 before market open, with a consensus EPS estimate of $0.67, reflecting a 21.8% year-over-year increase, indicating ongoing improvements in profitability that could positively impact stock prices.
- Revenue Expectations: The anticipated revenue for Q3 is $211.68 million, representing an 8.6% year-over-year growth, which demonstrates the company's robust market performance and may enhance investor confidence, attracting more capital inflows.
- Historical Performance: Over the past two years, LiveRamp has beaten EPS estimates 88% of the time and revenue estimates 100% of the time, suggesting a strong performance track record that could further elevate market expectations for its future results.
- Estimate Revision Dynamics: In the last three months, EPS estimates have seen three upward revisions and one downward revision, while revenue estimates experienced three upward revisions and two downward revisions, indicating a divergence in analysts' views on the company's future performance, but with an overall positive trend.
See More
