TKO Group Holdings Named One of Wall Street's Best Entertainment Stocks
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Feb 18 2026
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Should l Buy TKO?
Source: Yahoo Finance
- Price Target Increase: On February 12, 2026, Roth Capital raised its price target for TKO Group Holdings from $210 to $240 while maintaining a Buy rating, indicating a positive outlook on the company's long-term growth potential and anticipating additional growth drivers in the future.
- Strategic Partnership: UFC announced a strategic partnership with FoodStory Brands on February 12, 2026, to develop and launch a nutritionist-backed protein bar targeting the performance nutrition market, showcasing UFC's proactive approach to expanding its product line and market share.
- Analyst Rating Upgrade: JPMorgan analyst David Karnovsky raised TKO Group's price target from $220 to $225 on January 21, 2026, while maintaining an Overweight rating, reflecting ongoing confidence in the company's potential for future free cash flow growth.
- Business Diversification: TKO Group operates a sports and entertainment business that owns and manages intellectual property, produces and licenses live events and programming, distributes content, and offers the UFC FIGHT PASS streaming service, demonstrating its strategic focus on diversifying revenue streams.
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Analyst Views on TKO
Wall Street analysts forecast TKO stock price to rise
12 Analyst Rating
11 Buy
1 Hold
0 Sell
Strong Buy
Current: 219.940
Low
210.00
Averages
229.42
High
251.00
Current: 219.940
Low
210.00
Averages
229.42
High
251.00
About TKO
TKO Group Holdings, Inc. is a sports and entertainment company. The Company owns properties including Ultimate Fighting Championship (UFC), a mixed martial arts organization; World Wrestling Entertainment, LLC (WWE), a sports entertainment; and Professional Bull Riders (PBR), a bull riding organization. It also services and partners with sports rights holders through IMG, a global sports marketing agency, and On Location, an experiential hospitality. Its segments include UFC, WWE and IMG. UFC segment reflects the business operations of UFC, which consists of media rights fees associated with the distribution of its programming content; ticket sales and site fees associated with the business’s global live events; partnerships and marketing, and consumer product licensing agreements of UFC-branded products. WWE segment reflects the business operations of WWE. IMG segment includes IMG business and On Location. IMG business is an independent global distributor of sports programming.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- TKO Group Dividend Announcement: TKO Group Holdings announced a cash dividend of $0.78 per share for its Class A common stockholders, totaling approximately $150 million, to be paid on March 31, 2026, to shareholders of record as of March 16, 2026, reflecting the company's strong financial performance in the sports and entertainment sector.
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- Quarterly Dividend Declaration: TKO Group Holdings has declared a quarterly dividend of $0.78 per share, consistent with previous payouts, demonstrating the company's ongoing ability to maintain stable cash flows, which is likely to attract more investor interest.
- Yield Analysis: The forward yield of 1.42% reflects the company's appeal in the current market environment, potentially boosting shareholder confidence and stabilizing the stock price.
- Financial Performance Overview: In Q4 2025, TKO Group reported a GAAP EPS of -$0.08, missing expectations by $0.30, while revenue reached $1.04 billion, exceeding forecasts by $20 million, indicating the company's potential for revenue growth despite EPS challenges.
- Future Target Setting: TKO Group has set a revenue target of $5.7 billion to $5.8 billion for 2026, focusing on high-margin media rights and capital returns, signaling the company's commitment to strategic transformation and confidence in future growth.
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- Dividend Declaration: TKO Group's board has announced a quarterly cash dividend of approximately $150 million to Class A common stockholders, translating to $0.78 per share, which is set to be paid on March 31, 2026, demonstrating the company's commitment to shareholder returns amidst stable cash flow.
- Record Date for Shareholders: The record date for this dividend is March 16, 2026, ensuring that shareholders holding stock before this date will receive the dividend, which enhances investor confidence and encourages stock retention.
- Credit Facility Upsizing: Concurrently, the company has launched a potential upsize of its existing credit facility by up to $900 million, indicating TKO's proactive approach to securing funding for future growth, contingent on favorable market conditions.
- Uncertainty in Future Dividends: Future quarterly dividends will be determined based on various factors including operational results and financial conditions, reflecting the company's cautious and flexible financial management strategy.
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- High Spending Expectations: TKO Group anticipates spending over $60 million on the UFC fight at the White House in 2026, excluding fighter pay, while expected sponsorship revenue is around $30 million, indicating significant financial risk for the company in hosting large-scale events.
- Media Exposure Opportunity: TKO President Mark Shapiro noted that despite a potential $30 million loss, the media attention and fan satisfaction gained from the White House stage could provide long-term brand value and market opportunities for the company.
- Financial Performance Analysis: TKO Group's recent Q4 report showed revenues of $1.038 billion and a net income of $800,000; while the overall financial performance is strong, the upcoming high-cost event may pressure investor confidence, especially given the company's full-year net income of less than $600 million.
- Stock Price Volatility: TKO Group's stock closed down 2.23% at $219.94 on Tuesday, despite a 48.8% increase over the past year, but analysts are cautious about the company's future financial opportunities ahead of the UFC event, which may lead to stock price fluctuations.
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- User Base Expansion: Post-merger, Warner Bros. and Paramount will have a combined global subscriber base of approximately 210.6 million, enhancing their influence in the streaming market while providing sports fans with a more convenient viewing experience.
- Debt and Future Challenges: The merger will incur significant debt, potentially impacting the company's credit ratings and future spending capabilities on sports rights, with funding pressures during NFL rights negotiations being a critical consideration.
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